GPH Book Club comprehensive to-do list for a prayer book launch:
Pre-Launch (6-8 weeks)
1. Finalize Book Details:
- Proofread and edit the book one last time
- Design the cover and interior
- Format the book for print and digital
2. Set Up Pre-Order:
- Create a pre-order page on your website
- Set up pre-order links on online retailers (Amazon, Barnes & Noble, etc.)
- Offer incentives for pre-orders (discounts, free shipping, etc.)
3. Build Anticipation:
- Share sneak peeks and teasers on social media
- Create a launch countdown on your website
- Share behind-the-scenes content (writing process, cover design, etc.)
4. Identify and Reach Out to Influencers:
- Research influencers, reviewers, and bloggers in the "prayer/spirituality" niche
- Send personalized emails or messages with a brief introduction and request for support
- Offer exclusive content or interviews to generate interest
5. Secure Endorsements:
- Reach out to potential endorsers (authors, spiritual leaders, etc.)
- Send a request letter with a brief book synopsis and deadline
- Follow up with gentle reminders and provide updates on the launch
6. Plan Launch Event:
- Choose a date and time for the launch event
- Book a venue (physical or virtual)
- Plan the event schedule (speakers, performances, etc.)
7. Create Marketing Materials:
- Design promotional graphics and videos
- Write press releases and media kits
- Develop a social media content calendar
Launch Week (1-2 weeks)
1. Launch Event:
- Host the launch event (in-person or virtual)
- Share live updates on social media
- Encourage attendees to share their experience
2. Social Media Blitz:
- Share launch-day posts and updates
- Utilize relevant hashtags and tag influencers
- Encourage followers to share their thoughts and photos with the book
3. Email Marketing:
- Send a launch announcement to your email list
- Share exclusive content or offers with subscribers
- Encourage subscribers to share the launch with their networks
4. Reviews and Feedback:
- Send review copies to influencers and reviewers
- Encourage readers to leave reviews on Amazon and other platforms
- Collect feedback and use it to improve future launches
5. Monitor and Engage:
- Track social media conversations and engage with readers
- Respond to comments and messages promptly
- Encourage discussions and build a community around the book
Post-Launch (2-4 weeks)
1. Evaluate Launch Success:
- Track sales and revenue
- Monitor website traffic and social media engagement
- Adjust marketing strategies for future launches
2. Follow-up with Influencers:
- Send thank-you notes and updates to influencers and reviewers
- Share their reviews and endorsements on social media
- Encourage continued support and collaboration
3. Plan Next Steps:
- Develop a plan for future books or projects
- Schedule upcoming events and promotions
- Nurture relationships with readers and influencers
Geotech Publishing House uses many facets of marketing. Here are some tips of how people may learn about our books:
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Advertising
Email marketing
Organic search
Content marketing
Word of mouth
Social media
This GPH Book Club is designed to build meaningful relationships and support for authors in many ways. From specialization in editorial reviews to book publishing marketing that amplifies the author's brand, the expertise of building brands, expanding audience and engagement to the success of the author's journey. Listed here are the recommendations for key services created to guide authors marketing plans:
Establish an OPTIMIZED Goodreads & Author Profile
Estimated: Timeline: 2–4 days ROI: 20%–45%
A discoverable, visible and credibility-boosting profile for strengthening interactions with supportive engaged readers and prospect to build an author network.
• Improved credible reviews and interaction
• Proactive interactions with authors network for building brand.
Digital Marketing & Prospective Reader Connections
Estimated Timeline: 1–2 weeks ROI: 35%–80%
A personalized email subscription list that features authors’ genres and brand
• Customer-loyalty readers
• Relationship building beyond social media engagement
Create an OPTIMIZED Amazon Account
Timeline: 3–5 days Estimated ROI: 25%–60%
An improved Amazon author page and account highlighting the linkage publications.
• Featured for discoverability
• Captivate and build readers interested in exploring the brand
Plan Cinematic Book Trailer
Timeline: 5–7 days Estimated ROI: 40%–90%
A multimedia visual design of an intriguing trailer that highlights the elements of storytelling (tone and contexts)
• Monitored social media account
• Sparks interest and capture new readers
Christian Romance Engagement Campaign
Estimated Timeline: 2–4 weeks ROI: 30%–70%
A strategic creator content based on themes, characters, behind-the-scenes insights, and emotional anchors from the book.
• Builds reader connection
• Boosts prospective customer loyalty and engagement across media platforms
This summary of recommendations for book publishing marketing curtails to build author's brand and network for success, connect to expand audience, to reach potential readers, and promote digital content around author's brand and genres. Follow up promptly!
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ATTENTION | Book distributors, librarians, authors, writers and book lovers. We encourage everyone to visit our
SUBSCRIBING page and subscribe to any of the following media pages.
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